Every single morning we receive an opportunity to reach our goals. One can become the leader of his/her own life: not just wait for favorable circumstances, but take matters in one's own hands and move forward. To achieve the goal or not is one's personal choice. But once there is a goal and a desire, it is more than enough to start the path of self-expression and create events that lead to what one aims for.

Creating your own brand means building strong relationships with others formed on trust. We perceive the world through a personal lens of the soul, shaped by experience, actions and circumstances. The ability to form a dialogue based upon our knowledge and values contributes tremendously to the implementation of our plans. The way we communicate affects our lives and how others perceive us.

We have created the first and only interactive "Personal Brand Manual". Here we have collected the most efficient tools from Fly_Academy practices, to make the work on your own brand simple.

Working with "The Personal Brand Manual" will change your approach to self-expression and you will be able to lay the foundation of your own brand by yourself. The book has no expiration date. Thus, you can use it as many times as you need - again and again, for each goal individually.

What you can find in the interactive book:

• ✔️A clear plan of how to build/reshape your personal brand.
• ✔️100 pages of practical information, 8 sections with tactics and strategies, as well as more than 30 practical tasks according to the Fly_Academy methodology.
• ✔️Tips and recommendations that will help you save your time and make the work on your personal brand more effective.
• ✔️Solutions for immediate self-expression in public and achievement of set goals.

How to work with it?

• - It's an interactive manual. To use it, you need to download and unzip the ZIP file, upload it to your personal Google Drive and open it with Google Slides..
• - For convenience, we recommend working on a computer or tablet.
• - In the file, you will find margins to fill, as well as editable areas. Feel free to upload your photos and take notes. You are the designer of your brand.
• - Perform tasks consistently and consciously. Take your time, it's your investment in yourself.

 

The author of the "The Personal Brand Manual" is Nataliia Pirak.

Natalia created a social project, Immersive Mission, where she cooperates with international bloggers and converts their social capital into social influence in order to help Ukrainians. / She is the founder of the communication agency Fly_Academy and contributes to the development of the "Ukrainets" brand in the world. / She created the world's #1 test that identifies models of personal brand and provides content recommendations. / Participant of the technology startup Straddle.

"I believe in the result that can be felt upon oneself, and I rely on it when creating products that I offer to the world. At Fly_Academy we study human behavior. Based on our observations, we identified 5 personality models so that everyone could form their own brand relying on their strengths. The very understanding that there are people behind every project and brand, is a starting point for us. We choose and want to create with those whom we trust", - Nataliia Pirak.