Publicity and Outreach 

Focus will be on reintroducing the book to reviewers who may have missed this title in 2021. Seeking coverage in monthly magazines including O Magazine, EW, Vogue, Marie Claire, Vanity Fair, GQ, and newspapers The New York Times, The Washington Post, Minneapolis Star Tribune, NPR and more. 

• Outreach to enthusiastic readers of Laila Lalami, Megha Majumdar, Brit Bennett. 
•  Influencer-led Instagram campaign using the hashtag #thepartedearth ARCs at regional tradeshows 
• Seeking coverage in monthly magazines including O Magazine, EW, Vogue, Marie Claire, Vanity Fair, GQ, and newspapers The New York Times, The Washington Post, Minneapolis Star Tribune, NPR, San Francisco Chronicle, and more. 
• Coverage on literary sites including: LitHub, Electric Lit, the Chicago Review of Books 
• Off the book essay placement including essays about growing up mixed race in the South 
• Pitching diverse bookclubs, book subscription boxes 

Spanning more than half a century and cities from New Delhi to Atlanta, Anjali Enjeti’s debut is a heartfelt and human portrait of the long shadow of the Partition of India on the lives of three generations of women.

The story begins in August 1947. Unrest plagues the streets of New Delhi leading up to the birth of the Muslim majority nation of Pakistan, and the Hindu majority nation of India. Sixteen-year-old Deepa navigates the changing politics of her home, finding solace in messages of intricate origami from her secret boyfriend Amir. Soon Amir flees with his family to Pakistan and a tragedy forces Deepa to leave the subcontinent forever.

The story also begins sixty years later and half a world away, in Atlanta. While grieving both a pregnancy loss and the implosion of her marriage, Deepa’s granddaughter Shan begins the search for her estranged grandmother, a prickly woman who had little interest in knowing her. As she pieces together her family history shattered by the Partition, Shan discovers how little she actually knows about the women in her family and what they endured.

For readers of Jess Walter’s Beautiful Ruins, The Parted Earth follows Shan on her search for identity after loss uproots her life. Above all, it is a novel about families weathering the lasting violence of separation, and how it can often takes a lifetime to find unity and peace.