This book includes 12 designers interviewed by the author from 2006 to 2010. As the book unfolds, it introduces:
- The latest works of the world's most avantgarde critical designers;
- The analysis on the gene continuation regarding the "changed" and "unchanged" elements in the designers works throughout the last decade;
- The keywords regarding each designer narrowed down by the author and, based on which, the discussion carried out with the designers.
The author, a PhD in design, has years of experience in analyzing individual designers. In recent years, he s been focusing on the field of design history and critical design research.