Campaign emphasizing one of the greatest works of eastern European literature to appear in English Serialization outreach targeting New Yorker, Granta, Paris Review, Astra Magazine, BOMB, n+1, Electric Literature, Literary Hub National review, feature, and interview outreach targeting print publications (NYTBR, New York Times, New Yorker, Wall Street Journal, Washington Post, LA Times, Boston Globe) and online (NPR, Literary Hub, Buzzfeed, The Millions) Targeted outreach to publications spotlighting translated literature: World Literature Today, Asymptote, Words Without Borders, Latin American Literature Today Multiple print galley runs targeting media and booksellers “Solenoid Reader”: promotional tie-in to contextualize Cartarescu’s work Promotional reading group to build buzz Virtual events featuring author and translator at bookstores and festivals (PEN World Voices) Promotion to radio and podcasts: Fresh Air, Beyond the Zero, Otherppl, Bookworm, Between the Covers Outreach to Romanian and Eastern European Literature and Language departments Promotion on the publisher’s website (deepvellum.org), Twitter feed (@deepvellum), and Facebook page (/deepvellum); publisher’s e-newsletter to booksellers, reviewers, librarians

NAMED ONE OF THE BEST BOOKS OF 2022 by the New Yorker, Publishers Weekly, The Financial Times, Words Without Borders

Based on Cărtărescu's own role as a high school teacher, Solenoid begins with the mundane details of a diarist's life and quickly spirals into a philosophical account of life, history, philosophy, and mathematics. One character asks another: when you rush into the burning building, will you save the newborn or the artwork? On a broad scale, the novel’s investigations of other universes, dimensions, and timelines reconcile the realms of life and art.

The novel is grounded in the reality of late 1970s/early 1980s Communist Romania, including long lines for groceries, the absurdities of the education system, and the misery of family life. The text includes sequences in a tuberculosis sanatorium, an encounter with an anti-death protest movement, a society of dream investigators, and an extended visit to the miniscule world of dust mites living on a microscope slide.

Combining fiction with autobiography and history— the scientists Nicolae Tesla and George Boole, for example, appear alongside the Voynich manuscript—Solenoid ruminates on the exchanges possible between the alternate dimensions of life and art, as various, monstrous dimensions erupt within the Communist present.