Книга E-Business: Enterprise 02.03

Код товару: 20693906
Формат
Мова книги
Видавництво
Рік видання
Опис книги

Fast track route to understanding and mastering e-business tools and opportunities

Covers the key areas of e-business, from developing e-business strategies and learning how to complement existing business program to using e-business as a change management tool as well as a competitive weapon

Examples and lessons from some of the world's most successful businesses, including Staples, Travelocity, eBay and COVISINT, and ideas from the smartest thinkers, including Patricia Seybold, Thomas Koulopoulos, John Hagel III, Marc Singer, Thomas H. Davenport and John C. Beck

Includes a glossary of key concepts and a comprehensive resources guide

Характеристики
Видавництво
Кількість сторінок
128
Відгуки
Виникли запитання? 0-800-335-425
Зв'язатися