"Sneak peek" appearance at 2016 Winter Institute, w/ samples in galley room National review copy mailing = 500+ copies to US media / bloggers / influencers Heavy focus on NPR / TV broadcast media; pitching as perfect Christmas story that satisfies low-, middle-, and high-brow tastes Seth-designed posters for distribution to bookstores Promotion targeting niche markets (Seth collectors, comic stores, gift stores)

An antique collector hears of an ancient woman with a large collection of china. Hoping to complete a particular set, the collector pays a visit to the woman's ramshackle house, where she makes a terrifying discovery. This 1933 story confirmed Marjorie Bowen as one of our best ghost story writers.