Publicity 

• Pitch reviews in publishing and library trades (e.g., Publishers Weekly, SLJ) 
• Mail to long and short lead media contacts 
• Pitch reviews and interviews to appropriate blogs and websites 
•  Submit for PW/Kirkus/Booklist seasonal announcements issues 
• Include on appropriate checklists Marketing and promotion 
•  Include (as appropriate) in themed backlist promotions 
•  Include in themed social media posts in Instagram, Twitter, Pinterest, and others as appropriate 
• Create social media images for key titles in multiple formats 
• Feature in NetGalley eBlast 
• Create “starred review” graphics as they roll in! School and library marketing 
• Presentations to key school and library influencers 
• Presentations to library selector groups (BookOps, Chicago TOYS, etc.) 
• Conferences
•  Send guides, activity sheets, trailers, etc. to teachingbooks.net

Ever wondered how the boss of your body works? How does your brain tell the other parts of the body what to do? Where is all the information you take in from the world stored? 

Curious kids will find the answers to these questions and more in All About the Brain by expert pediatric neurologist Dr. Gabriel Dabscheck. This is the second book in Berbay’s nonfiction series, authored by pediatric specialists and designed to be read cover to cover. It’s is a one-stop introduction to the brain for kids who want a better understanding of the way our amazing bodies work.