Книга Unleashing Innovation: How Whirlpool Transformed an Industry

Код товара: 20104683
Формат
Язык книги
Издательство
Год издания
Описание книги

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Tennant Snyder's role as chief innovation officer. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. Nancy Tennant Snyder and coauthor Deborah L. Duarte reveal how Whirlpool undertook one of the largest change efforts in corporate history and show how innovation was embedded throughout the company, which ultimately lead to bottom-line results.

Характеристики
Издательство
Количество страниц
272
Отзывы
Возникли вопросы? 0-800-335-425
Cвязаться