This book is a collection of biographical sketches of some of the leading figures of our time, though the figures aren't people but configurations of words. Proposing that such words constitute an active force that can lead us into certain attitudes and behavior with realizing it, Rosenthal shows how our leading language acquired such power and suggests ways to escape its control.

"A brilliant and desperately needed book." - The New York Times

"A marvel." - Baltimore Sun

"A valentine for word lovers, this informed and witty study of language...explains why and how words can lead us astray in every aspect of life from affairs of the heart to affairs of state." - Los Angeles Times

"Rosenthal offers reasoned arguments in support of her…opinions and does much to open our eyes to the sea of cant in which we swim." - The Boston Globe

"The book is original and stimulating, contains informative notes, and is recommended for all academic libraries." - CHOICE

"Semantics with a sting…A deft performance." - Kirkus