150+ galleys will be printed in November 2020.
Galley mailing to key reviewers, media outlets, and booksellers 4-5 months prior to publication. Additional galleys will be available upon request.
Digital galleys available by request on Edelweiss+ 3-4 months prior to publication.
Advanced review copies and press materials will be sent to a targeted list of 120-150 reviewers in February 2020. Additional ARCs available by request: [email protected].
National advertising: Poets & Writers, American Poets, and the Academy of American Poets newsletter.
Outreach to online media and bloggers including BuzzFeed, Bustle, Book Riot, Literary Hub, etc.
Buy-ins to relevant academic conferences, trade shows, and publications. Currently considering: American Library Association Annual Meeting, CBSD Sales and Academic catalogs, BEA, etc.
Spring book announcements submitted to Publishers Weekly.
Online/social media campaign: Extensive promotion through BOA's website, blog, e-newsletter (4.6K+ subscribers), Facebook (7.2K+ followers), Twitter (10.5K+ followers), and Instagram (3.2K+ followers) accounts.
Full-page feature in in-house catalog.
E-postcards will be sent to BOA’s academic contacts, reviewer contacts, bookstore contacts, and literary bloggers.
Simultaneous ebook and print publication. Ebook ISBN will be included on all press materials, author and publisher websites, and whenever print ISBN is listed.
Lenore Marshall Poetry Prize-winning poet and nationally recognized literary critic Craig Morgan Teicher’s Welcome to Sonnetville, New Jersey is a poetry collection about entering middle age, raising a young family, sustaining a marriage, and taking care of a severely disabled child. Built around two sequences of sonnets, and interrupted by two sets of lyric poems, a set of prose poems, and a long poem about death, the book narrates a family’s move to the suburbs and their coming to terms with the ghosts of the past and with hard-to-hold hopes for the future.
