National Media Campaign
Influencer Outreach Campaign (Bookstagram and TikTok)
Digital and Print Advertising Campaign
Major Promotion at Select National School/Library/Bookseller Conferences
Extensive Outreach to Key Educators and Library Contacts
Edelweiss E-Galley Promotion
Educator and Library Blogger Campaign
F&G Mailing Campaign
Greystone Kids E-Newsletter and Social Features
SEO Optimization for Digital Consumers
This “sublime picture book” (Kirkus STARRED Review) offers a hilarious and insightful guide to making new friends at your own pace. For kids aged 4 to 7, Ways to Make Friends will bolster compassion and make kids laugh on their way back to school.
What’s the best way to make friends? Toad has the most magnificent ideas! Sometimes they don’t go according to plan… but that’s okay. Eventually Toad tires of making new friends, but comes to a marvelous conclusion: sometimes being with yourself is a good way to pass the time too.
A hilarious and heartfelt read for kids who are starting school or experiencing other unfamiliar social situations, Ways to Make Friends will give them the courage to stand on their own—and maybe try one of Toad’s unconventional methods to make a friend for themselves.