Galley mailing to key reviewers and media outlets 4-5 months prior to publication.
Advanced review copies and press materials sent to targeted list of 150-200 reviewers. Additional review copies available by request: [email protected].
National advertising: Poets & Writers, American Poets, and the Academy of American Poets newsletter.
Outreach to online media and bloggers including BuzzFeed, Bustle, Book Riot, Literary Hub, etc. for features on drug violence, Latinx American culture, etc.
Buy-ins to relevant academic conferences, trade shows, and publications: American Library Association Annual Meeting, CBSD Sales, and Academic catalogs, etc.
Fall book announcements submitted to Publishers Weekly.
Online/social media campaign: Extensive promotion through BOA's website, blog, e-newsletter (7,400+ subscribers), Facebook (7,000+ followers), Twitter (9,000 followers), Instagram (2,500+ followers), and Pinterest (840+ followers) accounts.
Full-page feature in in-house catalog.
E-postcards will be sent to the author's professional contacts as well as BOA’s academic contacts, reviewer contacts, bookstore contacts, and literary bloggers.
Simultaneous ebook and print publication. Ebook ISBN will be included on all press materials, author and publisher websites, and whenever print ISBN is listed.
Confirmed events: AWP 2020 in San Antonio, Tucson Festival of Books 2019/2020, Tucson Poetry Festival 2019/2020, Desert Nights Rising Stars Conference 2019/2020. Possible book tour with readings in Tucson, Phoenix, Los Angeles, San Antonio, Austin, and elsewhere in the Southwest.
Promotion through the author’s website: www.dianamariedelgado.com
Set in Southern California's San Gabriel Valley, Diana Marie Delgado’s debut poetry collection follows the coming-of-age of a young Mexican-American woman trying to make sense of who she is amidst a family and community weighted by violence and addiction. With bracing vulnerability, the collection chronicles the effects of her father’s drug use and her brother’s incarceration, asking the reader to consider reclamation and the power of the self.
