- Targeted organic and paid social media, including Instagram, Twitter, and Facebook
- Social media promotion by the photographer, who has more than 172K followers on Instagram
- Pitch to major review media, including Publishers Weekly and Booklist
- Pitch to design and photography world publications and bloggers
- Supporting features by Adobe and Sony
- Video podcast episode
- E-newsletter promotion
Award-winning photographer Tobi Shonibare – Tobi Shinobi to his followers – pushes the boundaries of symmetry and balance in his first book, Equilibrium. From his native London to his current Chicago home, and in far-flung locales around the world, Tobi’s photographs explore and deconstruct architecture and nature until they appear as optical illusions. His vertigo-inducing perspectives turn familiar vistas into abstractions, reality into a fantasyland of line and shape. More than 164,000 followers on Instagram experience Tobi’s obsessive attention to detail and fascination with the geometry of our world.