• 5,000-copy print run
• Pitch to major media that release board book lists
• Targeted marketing to major review centers, influential bloggers, and major library system selectors
• Promotion on social media, including Twitter, Facebook, Instagram, and Pinterest
• E-newsletter promotion

“Who is my Daddy?” asks a prickly baby animal. Is it the porcupine? The dust bunny? Could it be the cactus? No! It’s the father hedgehog, of course, cuddling his baby to sleep. 

With This is My Daddy!, acclaimed illustrator Mies van Hout gives young readers and their parents a fun and often funny challenge: correctly choose a baby animal’s father from among four candidates, rendered in striking portraits. The vibrant cast includes busy beavers, prickly porcupines, frolicking frogs, and more. 

A clever twist on babies-and-parents books, This is My Daddy! will mesmerize little ones with the details of its vivid artwork. Then, just when the complacent reader has the pattern all figured out, story time wraps up with a side-splitting surprise.