How pursuing excellence amid the hustle culture of modern life helps us reconnect to ourselves and realise our true potential, from the bestselling author of Master of Change

'A powerful alternative to burnout culture and digital distraction' CHARLES DUHIGG, author of the bestsellers The Power of Habit and Supercommunicators

Are the conveniences and distractions of modern life undermining your personal growth and ability to realise your true potential?

Each of us has an innate drive for progress and growth. It's why we feel alive and fulfilled when we channel that drive into meaningful goals, be it starting a business, writing a book, learning an instrument, studying a craft or training for a marathon. Excellence is not a destination so much as an energising process of growth and becoming - one that yields our best performances and, every bit as important, our best selves. Except too often the hustle of our demanding, distracting and fad-driven lives works against us, leaving us frustrated, unfulfilled and unable to focus on what really matters.

Performance coach and international bestselling author Brad Stulberg offers a fascinating new theory of excellence and why our pursuit of it is integral to personal growth, satisfaction and lasting well-being. Stulberg will help you reclaim your excellence by teaching you how to define, live and work in alignment with your values, cultivate focus and concentration, prioritise consistency over intensity, build durable confidence, and develop the courage to care deeply.

Eye-opening, informative and empowering, The Way of Excellence will give you a new perspective on prioritising excellence and building a more fulfilling life around it.

"In a chaotic world filled with shallow distraction and performative busyness, The Way of Excellence is a must-read book that offers a path toward something deeper: the disciplined pursuit of mastery, competence, and mattering. Whether you're a knowledge worker, creative, or student, I highly recommend it." - Cal Newport, author of Slow Productivity and Deep Work

"In The Way of Excellence, readers are invited to rethink what it truly means to be at their best-not through perfectionism or shallow success, but through purposeful growth and meaningful engagement. Drawing on science, philosophy, and stories from world-class performers, the book reveals how excellence is a deeply human process. Stulberg offers a powerful alternative to burnout culture and digital distraction, showing how anyone can cultivate a life of focus, vitality, and authentic achievement." - Charles Duhigg, author of The Power of Habit and Supercommunicators

"A transformative read for aspiring high performers of all disciplines and all levels. Brad's words help me to hone my own process and ensure I'm keeping the most important things the most important things. This book is the best reminder that the way we do what we do matters." - Chelsea Sodaro, Ironman World Champion