Marketing activities held by Myrick Marketing & Media, Llc: Publicity  Pitch reviews in publishing and library trades (e.g., Publishers Weekly, SLJ, Booklist, Kirkus, Shelf Awareness, Horn Book)   Mail to long and short lead media contacts   Pitch reviews and interviews to appropriate blogs and websites  Pitch launch press release to PW on Albatros Media’s arrival in the U.S.     Marketing and promotion  Send checklist for online journals, influencers, bloggers, review centers Digital  Social media content, where appropriate  Include in themed Pinterest boards  School and library marketing  Conferences  TLA, NSTA, ALA (and other shows, as appropriate)  Presentations to library selector groups in Chicago, New York, Boston, Washington D.C.  Submit for awards as appropriate 

A comprehensive overview of the origin of the world’s best-known musical instruments, presenting many fascinating facts along the way. Niccolo the cricket would like to become a musician. But which instrument should he start with? The violin? The guitar? The trumpet? All at once? Well, he does have six limbs, so why not? In any case, Niccolo and his trusty companion Luciano the nightingale travel the world as they learn about musical instruments of all kinds, from simple drums to the most sophisticated church organs. Do you know what didgeridoo, shamisen, or vozembouch are? Would you rather become a member of symphony orchestra or a rock band? Let´s find out! If you are interested in music at least a little, join Niccolo and Luciano and learn the stories of musical instruments along with them.