100 galleys will be mailed to key review and media outlets 3-4 months prior to publication Galleys will be available by request National Print Campaign: 100 advanced and finished copies will be mailed to key review and trade outlets such as Publishers Weekly, Booklist, Library Journal, The Believer, Bookforum, BOMB, The Nation, New York Times, New York Review of Books, LA Times, Washington Post, Time Out NY, among others Review copies will be sent to Ohio media outlets, local to translator Bruce Weigl, such as: The Lorain Morning Journal, The Chronicle Telegram, The Cleveland Plain Dealer, The Toledo Journal, etc. Buy-ins for conferences featuring Vietnamese studies associations Extensive promotion through BOA's website, blog, Facebook (6,000+ followers), Twitter, Instagram, Pinterest, e-blasts, print and e-postcards, print materials, e-newsletter, and print catalogs Print ads in Poets & Writers magazine, American Poet magazine, Rain Taxi, and Gently Read Literature Fall announcements submitted to Publishers Weekly Ebook will be available at the same time as print publication to maximize sales. Ebook ISBN will be included on all press materials, author and publisher websites, and whenever print ISBN is listed. Publisher and author will be promoting both e and p through social media Promotion on the author's website: http://www.nguyenphanquemai.com/en/

Poems by Nguyen Phan Que Mai Translated from the Vietnamese by Bruce Weigl and Nguyen Phan Que Mai Nguyen Phan Que Mai is among the most exciting writers to emerge from post-war Vietnam. Bruce Weigl, driven by his personal experiences as a soldier during the war in Vietnam, has spent the past 20 years translating contemporary Vietnamese poetry. These penetrating poems, published in bilingual English and Vietnamese, build new bridges between two cultures bound together by war and destruction. The Secret of Hoa Sen, Que Mai's first full-length U.S. publication, shines with craft, art, and deeply felt humanity. I cross the Lam River to return to my homeland where my mother embraces my grandmother's tomb in the rain, the soil of Nghe An so dry the rice plants cling to rocks. My mother chews dry corn; hungry, she tries to forget.