Книга Out of Love: Finding Your Way Back to Self-Compassion
• Full-scale media campaign handled by Wildbound PR, including national print, broadcast, and online outlets • Targeting reviews and interviews in top women’s interest magazines, and women’s interest online media, such as Oprah Magazine, Woman’s Day, Family Circle, Real Simple, and Today.com, as well as health-interest media such as Psychology Today, Prevention, Experience Life, Self, Live Happy, and Mindful. • Platform building and targeted promotion to influencers as well as special giveaways and promotions leading up to May Mental Health Awareness Month on Facebook, Twitter, Instagram, and the author’s website. • Positioning author as expert on self-compassion via guest articles and/or regular contributions to Psychology Today, Psych Central, Mind Body Green, etc. • Goodreads giveaway to create awareness for the book and generate advance reviews. • Book trailer to personalize the author’s experience, to establish her as an expert, and to show the book’s timeliness. • Author will cross-promote with an organization supporting mental health, such as NAMI, American Foundation for Suicide Prevention, Mental Health America, This is My Brave, etc.
We all tell ourselves stories about who we are. Many of these stories are self-critical and disempowering. Through the practice of self-compassion, we can rewrite these stories and become more authentic and powerful versions of ourselves - transforming not only our own lives but also the lives of those around us. In short and personal pieces, Marianne Ingheim tells the story of how the practice of self-compassion has changed her life in ways big and small, helping her unlearn harsh self-criticism, survive multiple tragedies, and live more authentically. In the wake of a breast cancer diagnosis and her husband's suicide, she discovers the power of self-compassionate storytelling and finds belonging within herself - and in doing so, she learns how to manage anxiety and stress, how to be authentic in relationships, and how to let go of comparison and be truly creative. Through stories and journaling prompts, Out of Love: Finding Your Way Back to Self-Compassion aims to inspire readers to unlearn the self-critical patterns holding them hostage - and begin to live a happier, more courageous life.
