This dynamic user-focused book will help you to get the data you want from your interviews. It provides practical guidance regarding technique, gives top-tips from real world case studies and shares achievable checklists and interview plans.

Whether you are doing interviews in your own research or just using other researchers’ data, this book will tell you everything you need to know about designing, planning, conducting and analyzing quality interviews. It explains how to:

-          Construct ethical research designs

-          Record and manage your data

-          Transcribe your notes

-          Analyse your findings

-          Disseminate your conclusions

Written using clear, jargon-free terminology and with coverage of practical, theoretical and philosophical issues all grounded in examples from real interviews, this is the ideal guide for new and experienced researchers alike.

Nigel King is Professor of Applied Psychology at the University of Huddersfield.

Christine Horrocks is Professor of Applied Social Psychology and Head of the Department of Psychology at Manchester Metropolitan University. 

Joanna Brooks is Lecturer in the Manchester Centre for Health Psychology at the University of Manchester. 

"A comprehensive and accessible introduction to qualitative interviews. It is particularly strong on the practical aspects of designing and conducting interview-based studies using a wide range of settings, methods and approaches. It will become a trusted companion to many an undergraduate or postgraduate student, especially those who value an applied perspective. The new edition therefore deserves to defend its place on many a qualitative methods reading list – including my own." - The British Psychological Society QMiP Bulletin

"This is an accessible and authoritative text that provides a detailed outline of the interview process from start to finish [...] The book usefully adopts an applied perspective and draws on ‘real world’ case studies to exemplify the possibilities and challenges that might arise throughout the interview process. It provides much practical guidance about how interviews might be planned, conducted and analysed – with boxes, tables and figures proving a particularly useful feature" - SRA Research Matters