Galleys available
First edition featured/reviewed in: NPR's All Things Considered, NPR Morning Edition, Boston Globe, The New York Times, The Economist, PBS Newshour, Deadspin, ESPN, The Millions, CNN, WNYC, MSNBC's Melissa Harris Perry Show, Democracy Now!, The Nation, Library Journal, Kirkus Reviews
Dave Zirin has regular column at The Nation, and is regular guest on MSNBC, ESPN, NPR and more
Dave Zirin hosts weekly radio show The Edge of Sports
National Print Campaign: Will send advance copies to NY Times, SF Chronicle, Chicago Tribune, Chicago Sun-Times, Mother Jones, The Nation, Washington Post, Wall St. Journal, Associated Press, Rolling Stone, The Atlantic, as well as trade publications Publishers Weekly, Booklist, Library Journal, Kirkus Reviews, and Foreword Reviews
National TV & Radio Campaign: MSNBC, PBS Newshour, Democracy Now!, C-SPAN BookTV, The Daily Show, Real Time w/ Bill Maher, Tavis Smiley, David Sirota Progressive Talk, GRIT TV, NPR
Online and Social Media Campaign: Haymarket Books has 13k FB fans, 8k Twitter followers. Dave Zirin has 50k twitter followers.
Promotion on authors website edgeofsports.com
Publicity and promotion in conjunction with author's speaking engagements
Published to coincide with 2016 Summer Olympics in Rio de Janeiro, Brazil
The people of Brazil celebrated when they learned that in the space of two years their country would host the world's two largest sporting events: the World Cup in 2014 and the Olympics in 2016. Now they are protesting in numbers the country hasn't seen in decades. Dave Zirin relies on fieldwork from the most dangerous corners of Rio to the halls of power in Washington, DC, exposing how sports and politics have collided in spectacular fashion. This edition has been newly updated to assess the situation in Brazil as it has changed since the 2014 World Cup.