- Social media campaign through influencer outreach and giveaways
- Targeted publicity outreach to local and national media for food, drink, and holiday gift guides
- Author appearances at virtual and in person bookstore events
- Online advertising
- Promotion on Turner Publishing Company’s newsletter and website
Raise your holiday spirit (and a glass of your favorite holiday spirits) with Cheer: A Liquid Gold Holiday Drinking Guide
From expert mixologists and the hosts of the hit drinking podcast Liquid Gold comes the most complete holiday cocktail book with 125+ recipes to delight drinking enthusiasts of all kinds throughout the busiest entertainment seasons of the year. The beginner-friendly recipes are perfect for mixing drinks with friends and family, or preparing refreshments in advance to maximize your time spent with loved ones. Enjoy recipes for every season, including:
- The first chill in the air with whiskey cocktails, apple brandy, and pumpkin spice drinks
- Halloween cocktails and punches
- Thanksgiving pairings, wines, and apéritifs
- Christmas and holiday whiskey cream, eggnog drinks, and ice cream cocktails
- New Years sparkling wine cocktails and champagnes
- Dry January non-alcoholic cocktails, and a guide to making cordials that allow you to make beautiful non-alcoholic drinks
. . . and more! From alcoholic cocktails of all shapes and sizes to non-alcoholic drinks ranging from seasonal coffees to cider, hot chocolate, and teas,
Cheer: A Liquid Gold Holiday Drinking Guide is an invaluable holiday resource and quintessential companion for the holiday season.
