Why Fonts Matter
Бумажная книга | Код товара 954362
Издательство
Ebury Press
Язык
Английский
Год издания
2016
Формат
199x220x14 мм
Переплет
Мягкий
ISBN
9780753557235
Вес
445 гр.
Тип
Бумажная

Все о книге Why Fonts Matter

We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make?

This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. They’re hidden in plain sight, they trigger memories, associations and multisensory experiences in your imagination.

* Fonts can alter the meanings of words right before your very eyes.
* See what personalities fonts have, and what they reveal about YOUR personality.
* Explore how you respond to fonts emotionally and can make fonts work for your message.
* Be amazed that a font has the power to alter the taste of your food.

This book is for anyone who is interested in giving words impact, who loves words and how they influence us.

Характеристики
Издательство
Ebury Press
Язык
Английский
Год издания
2016
Формат
199x220x14 мм
Переплет
Мягкий
ISBN
9780753557235
Вес
445 гр.
Тип
Бумажная
Рецензии
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Why Fonts Matter
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Отправка с
11.11.2022
 

Рецензии Why Fonts Matter

 
Характеристики Why Fonts Matter
Издательство
Ebury Press
Язык
Английский
Год издания
2016
Формат
199x220x14 мм
Переплет
Мягкий
ISBN
9780753557235
Вес
445 гр.
Тип
Бумажная