Книга The Publishing Business: A Guide to Starting Out and Getting On

Формат
Язык книги
Издательство
Год издания
Описание книги

An illustrated guide to the editorial, design, production, sales and marketing departments that take an idea from writer to reader - using international examples and insider interviews to offer unique insight into the book publishing industry.

Are you considering a career in the world of publishing, or simply want to understand more about the industry? If so, The Publishing Business will take you through the essential publishing activities performed in editorial, rights, design, production, sales and marketing departments. International examples from across the industry, from children's books to academic monographs, demonstrate key responsibilities at each stage of the publishing process and how the industry is adapting to digital culture. This 3rd edition has been updated with more on the role of self-publishing, independent publishers, audio books, the rise of poetry and non-fiction and how the industry is facing up to challenges of sustainability, inclusivity and diversity. Beautifully designed and full of insight and advice from practitioner interviews, this is an essential introduction to a dynamic industry. Interviewees include: Anne Meadows, Commissioning Editor at Granta and Portobello Books Zaahida Nabagereka, Head of Social Impact at Penguin Books UK Ashleigh Gardner, Senior Vice President, Managing Director Global Publishing, Wattpad Caroline Walsh, Literary Agent, David Higham Associates Peter Blackstock, VP, Deputy Publisher, Grove Atlantic/Publisher, Grove Press UK Amy Ellis, Head of Rights and Permissions, Publishers' Licensing Services Victoria Lawrance, Rights Manager, Bloomsbury Publishing Plc Shaun Hodgkinson, COO, Dorling Kindersley Thomas Truong, Publishing Director, Little Tiger Group Jenny Blenk, Associate Editor, Dark Horse Comics Jeanette Morton, Digital Publisher, Oxford University Press Maria Vassilopoulos, Publishing Sales, Uni of Wales Press and Calon Books Ian Lamb, Head Of Children's Marketing and Publicity, Simon and Schuster

"This third edition of The Publishing Business does an excellent job of updating what was already a valuable learning resource. With its helpful layout and structure, this is a thoroughly contemporary publishing textbook and a perfect introduction for anybody wanting to learn about and engage with this dynamic creative industry." - Dr David Barker, Senior Lecturer in Publishing, University of Derby, UK

Характеристики
Издательство
Количество страниц
256
Отзывы
Возникли вопросы? 0-800-335-425
Cвязаться