New edition of this popular guide, providing practical advice on attracting and retaining clients, and finding the ideal candidates. The recruitment industry is worth more than 20 billion per year; employing almost 100,000 professionals in the UK alone. Provides best practice advice to help recruitment professionals deliver a superior service and meet targets and goals.

As recruitment becomes ever more important to a business achieving its corporate objectives, recruiters must raise their game, delivering new and innovative solutions while also doing their job well and achieving the results needed for their clients and candidates. The Professional Recruiter's Handbook, second edition, is a complete guide to achieving success in recruitment. The authors explore the techniques used by the most successful recruiters, both agency and client-side, to understand what creates excellence in recruitment. Containing up-to-date practical advice on attracting the right candidates and finding and retaining new clients, it explains how to develop a recruitment strategy to ensure the recruitment professional can successfully fulfil the roles taken on. The book is supported by numerous case studies and interviews with recruitment professionals.

"Finally: the ultimate 'go to' guide for recruiters - a one-stop shop of professionalism with panache." - Recruiter

"[Newell Brown and Swain] are unquestionably authorities on recruitment. What they don't know about our industry isn't worth knowing" - Dan McGuire, Co-founder of Broadbean Technology and serial entrepreneur

"I can think of very few people better qualified to write about the recruitment industry." - Russell Clements, CEO, SThree