Acquaints graduate students who are preparing for a career in academia, as well as those already teaching, with strategies for maximizing their student ratings.

Topics discussed include the importance of communicating course goals and requirements, enhancing students' motivation, presenting subject matter clearly, establishing an examination and grading policy that students are likely to regard as fair, utilizing class time well, being available and helpful to students outside of class, encouraging students' curiosity and facilitating research, and selecting textbooks.