Marketing activities held by Myrick Marketing & Media, Llc: Publicity  Pitch reviews in publishing and library trades (e.g., Publishers Weekly, SLJ, Booklist, Kirkus, Shelf Awareness, Horn Book)   Mail to long and short lead media contacts   Pitch reviews and interviews to appropriate blogs and websites  Pitch launch press release to PW on Albatros Media’s arrival in the U.S.     Marketing and promotion  Send checklist for online journals, influencers, bloggers, review centers Digital  Social media content, where appropriate  Include in themed Pinterest boards  School and library marketing  Conferences  TLA, NSTA, ALA (and other shows, as appropriate)  Presentations to library selector groups in Chicago, New York, Boston, Washington D.C.  Submit for awards as appropriate 

Get to know the plants of the forest with Hansel and Gretel on their exciting way to the gingerbread house and back in this mix of encyclopedia and fairy tale! Not far from a deep forest there lived mom, dad and their two children—little boy Hansel and little girl Gretel. And because Hansel and Gretel had always been little fidgets, it was no wonder that one day they got lost deep in the woods and while trying to find their way home they came upon a witch’s house made of gingerbread! What plants did they see during their wandering in and out of the forest and how did it turn out? You can read the whole story and also get really interesting information about the forests, fields, and meadows in this richly illustrated book with seven gatefolds on each spread.