Книга Negotiation for Procurement and Supply Chain Professionals: A Proven Approach for Negotiations with Suppliers
Highly effective negotiation skills are an essential element of a purchasing and supply chain professional's toolkit. Negotiation for Procurement and Supply Chain Professionals provides a step-by-step approach to delivering winning negotiations and getting noticeable results. It provides purchasers and supply chain managers with the necessary tools and tactics for a detailed, planned approach to negotiation. Evaluating how different technologies and advancements can support and optimize the negotiation process, this new edition contains guidance on tools and techniques for remote negotiation and the rapidly developing role of AI in negotiation. This essential guide allows the procurement professional or the buying team to secure better outcomes through negotiation strategies that evaluate the supplier in advance, assess the sales team and tailor their concession strategies according to cultural influences and game theory. Negotiation for Procurement and Supply Chain Professionals provides a strong framework for discussion and alignment in advance of the meeting, allowing the negotiator to plan their approach, objectives and tactics. Based upon the Red Sheet® Methodology, this book is a proven and collaborative technique used by companies globally.
"Jonathan O'Brien has spent two decades giving us all the intellectual architecture to build thriving procurement capabilities. This edition is another step up. Well done!" - Guy Strafford, Chairman, OneSupplyPlanet
"This is the definitive book for procurement negotiation built on a well-known and trusted process. In this edition, Jonathan O'Brien has managed to show how negotiation is changing and provides practical guidance for remote negotiation and how making AI part of the team can secure better outcomes." - Philip Ideson, Managing Director, Art of Procurement
"This book is the essential text for anyone planning, conducting or even thinking about negotiation. An invaluable resource for students and practitioners alike, it is a must for your bookshelf." - David Adkins, Lecturer in Procurement and Supply Chain Management, Plymouth Business School
"A well-crafted and insightful book that addresses the complex nature of negotiation with clarity and rigor, making it a valuable resource for both professionals and researchers." - Camilla Borsani, PhD candidate, School of Management, Politecnico di Milano
"A comprehensive, compelling and multi-angle book on negotiation for emerging, developed and advanced practitioners alike. This is a benchmark text leaders can use to cement a common language and methodology within teams." - Kathleen Harmeston, Procurement and Supply Chain C-Suite Advisor & Founder, Inflection Ltd
"Red Sheet® is the gold standard for practical, real-world negotiation training. Jonathan O'Brien's newest book is a practitioner's handbook that makes Red Sheet® easy to understand and brings it to life with a wealth of examples." - Erik Stavrand, Partner, SEAK LLC
"This strategic guide arms procurement professionals with tools and proven tactics to outmanoeuvre sellers and drive value in every deal. In a world shaped by AI, it's the ultimate playbook for confident, future-ready deal-making." - Kristina Andric, Director Sustainability Strategic Planning & Excellence, Tetra Pak
