Print and digital publicity targeting the New Yorker, Harper’s, Paris Review, NPR, New York Times, Bookforum, New York Review of Books, London Review of Books, LARB, Literary Hub
Campaign emphasizing Dalkey Archive Essentials series
New introduction from recognized writer
Marketing highlighting the author's legacy
Targeted bookseller mailing
Promotion/outreach to university English and comparative literature departments
Virtual and in-person events centered on book and author's importance
Promotion on publisher’s website and social media; promotion via e-newsletters to booksellers, reviewers
In The Making of Americans, Gertrude Stein sets out to tell "a history of a family's progress," radically reworking the traditional family saga novel to encompass her vision of personality and psychological relationships. As the history progresses over three generations, Stein also meditates on her own writing, on the making of The Making of Americans, and on America.
