Книга If You Give an Ox an Oxy: A Parod(ox)y

Код товара: 1368800
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  • Promotion via pharmacy journal (email list of 9K+ subscribers) and associated professional society (email list of 35K+ subscribers)
  • Guest podcast interviews
  • Promote via pharmaceutical manufacturers, drug distributors, and manufactures of drug disposal kits mentioned in the book, as well as non-profit opioid organizations
  • Submit to bloggers for review
  • Submit to all major industry reviewers
  • Promote via national, regional, and local conferences such as the Rx Drug Abuse and Heroin Summit
  • Local speaking engagements to healthcare audiences
  • Target local media, including: Charlotte Observer, Charlotte Talks NPR
  • Remember the mouse who wanted a cookie—and a glass of milk to go with it? Or the moose who wanted a muffin?

    In If You Give an Ox an Oxy, adolescents meet an ox who takes a prescription medication called an opioid. They follow him as he goes from taking a few opioids, to overusing them, and finally becoming addicted, learning about treatment for addiction and how dangerous taking illegal opioid drugs can be.

    Inspired by the mouse who was clearly addicted to cookies, Ox’s story demonstrates how opioid use often leads to a cycle of addiction and recovery. Too often this cycle is hard to break. Although Ox’s story is told in a childlike way, opioid use is a very serious and complex topic. Written by national expert on the opioid epidemic Dr. Laura E. Happe, If You Give an Ox an Oxy focuses on preventing opioid misuse for the next generation. Dr. Happe transforms the beloved childhood picture book into an educational resource that teens are sure to remember to help them understand the risks of opioid use—and why it’s best not to start in the first place.

    Характеристики
    Издательство
    Год издания
    2019
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