Focus on connecting with professional and personal caregivers, parents of children with chronic illness, Christian women 25-60, medical students/nursing students and Christians interested in humanitarian work in Africa
Run giveaways of Advanced Reader Copies
Release short film about several individuals in the book
Work with a professional publicist
Develop and share a book trailer
Grow email list and continue distributing e-newsletter monthly
Arrange signings and book tour
Speak at churches, conferences, universities, and hospitals
Build social media following
Submit to major industry reviewers, including Publisher’s Weekly and Foreword Reviews
Target media Trinity Broadcast Network, Christian Broadcast Network, Sojourners, Christianity Today, Charisma, Relevant Magazine, American Society of Hematology, American Nurses Association, End of Life Nursing Education Consortium
Speak as a guest on Christian podcasts
Sixteen years ago, Juli Boit, a 25-year-old nurse practitioner, moved from Los Angeles to a small village in Kenya to be a part of an HIV program. In 2009, she founded a hospice called Kimbilio where men, women, and children come either to heal or to be loved until they die.
On an ordinary Friday afternoon in 2016, a three-pound baby boy, Ryan, wrapped in pink was brought to Kimbilio. He had been born prematurely earlier that week. His mom passed away while giving birth, and neighbors miraculously kept Ryan alive on water alone for five days until they brought him to the hospice. Juli and her husband, Titus, brought Ryan to their home to care for him, simply wanting to make sure he would survive. When Ryan was six months old, he, along with two of his other siblings, were diagnosed with sickle cell disease. In Kenya, 80% of children with sickle cell die before they reach their second birthday. From Beyond the Skies is a remarkable story of love, courage, and new life found within the dark. It is an invitation to all who read it to do courageous things.
