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How do I decide whether to create additional social media accounts? How to increase the number of subscribers on your own channels? How to develop a conversation management process? How to reduce the negative impact of a customer complaint? How to avoid problems with regulators? How to avoid becoming a victim of cyber fraud?

Where can you get answers to these questions? It is in this book! It will help everyone who wants to become a confident user of social media and successfully develop their business or career in social media.