Book Logistics

Real title: Логістика
Product code: 865386
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The textbook offers conceptual, methodological and methodological provisions of logistics, principles and components of the logistics system of an enterprise. The methodology of the logistics approach is formulated. The theoretical and applied provisions of the formation of logistics mechanisms for the adaptation of the enterprise to the external environment are considered. The relationship between logistics and marketing is shown. The theory of macro-marketing support for the functioning of the logistics system of enterprise is presented. The universal nature of the concept and methodology of logistics is proved. Diagrams, tables, exercises for independent work are presented.

For teachers and students of economic specialities, scientists.

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346
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