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Companies, especially large ones, are still becoming bureaucratic. And this harms them: changes are introduced only partially or even completely absent; the needs of employees are not taken into account, and innovative solutions are not created — because such institutions are not nadihayut. How can such organisations become creative, flexible and modern? To create another business model — decentralised human-centred organisation with minimum formalism, other re-subordination of responsibility; dynamism at all levels; meritocracy; perception of the own com’unity all over the company and so on. And this new model is based not on bureaucracy, but on humanocracy in its principles.

Ludinocracy, according to the authors, is a form of organising the work process, for which the human contribution to the company is the highest, the main emphasis of its activities.

About the author

Gery Gemel — American management consultant; for over 30 years he has been a graduate of the London Business School. The Wall Street Journal named Gemel one of the most influential business ideologues, and Fortune — the world's leading expert on business strategy.

Mikele Zanini — co-founder of the international consulting company Management Lab. In the past, he was an analyst at RAND Corporation and a partner at McKinsey & Company.