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Book Series – American Marketing Association
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Winning Through Platforms: How to Succeed When Every Competitor Has One
Charlotte Bloom
Charlotte Bloom, Omar Akhtar
Not available
20858240
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Break the Wall: Why and How to Democratize Digital in Your Business
Koen Pauwels
Koen Pauwels, Kwong Chan
Not available
20858238
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The Insight Discipline: Crafting New Marketplace Understanding that Makes a Difference
Liam Fahey
Liam Fahey
Not available
20728096
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The Organic Growth Playbook: Activate High-Yield Behaviors To Achieve Extraordinary Results - Every Time
Bernard Jaworski
Bernard Jaworski, Bob Lurie
Not available
20661632