eBusiness is growing rapidly and new issues are emerging in thisglobal and real-time activity. This new edition to the hugelysuccessful eBusiness Essentials explores the increasingly importantarea of mobile data access. In addition, it shows how eBusiness isevolving and how technology can be progressively used to build moresophisticated solutions. Balancing its technical depth with a clearand practical analysis of market models it enables the reader todeploy the available and emerging technology effectively andappropriately.
In addition to the established yet equally important features suchas security, payment and trust, supply chain integration andcustomer to supplier trade it includes:
? mBusiness covering key issues such as roving and roaming accessand the technologies GPRS, UMTS and WAP
? Help for readers to formulate their own eBusiness strategy bydrawing out some general principles
? Virtual mobile network operators: data extensions to the mobileswitch, home and visitor location
? Analysis and real world examples of mobile services
? The technical options, impact, integration, mechanics andimplications of evolving eBusiness
Primarily aimed at planners, engineers, managers and developers inthe IT, multimedia and on-line industries. Recommended reading forstudents in computer science electrical & electronicengineering, IT and telecommunications.Ein absolut erfolgreiches Buch - jetzt in der 2. aktualisierten Auflage! Zentrales Thema ist der mobile Datenzugriff: Sie lernen, welche Technologien man nutzen kann, um zuverlässige Lösungen auf hohem Niveau zu entwerfen. Die fundierte Behandlung der theoretischen Aspekte wird ergänzt durch eingängige Marktmodelle, mit deren Hilfe Sie die verfügbaren Methoden durchschauen lernen. Ausführlich diskutiert werden GPRS, UMTS und WAP. Sie erhalten eine Fülle wertvoller Hinweise zur Entwicklung einer eigenen eBusiness-Strategie!