Focus on connecting with professionals 29-59
Speak nationally to professionals and leaders in the business world
Blog regularly and pursue guest placements on other blogs
Pursue guest spots on business podcasts
Submit to major industry reviewers, including Publisher’s Weekly and Foreword Reviews
Target media, including: TED Talks, Inc.com, KROU, The Edmond Sun, and The Oklahoman
Host launch events and signings
Creating Value as a Senior Leader helps leaders retain their best employees, create value, and keep talent on their team.
Shona Elliott led her organization to become a Top 100 Employer and within Creating Value as a Senior Leader, she teaches leaders how to retain their employees, increase employee engagement, and create high-performing teams that achieve their organization’s goals.
In Create Value as a Senior Leader, leaders learn:
Why their good employees leave and how to prevent it
What they can do to keep their best employees
The secret to maintaining great relationships with employees
The easiest way to boost employee engagement
How to align their employees with strategic and departmental goals
How to motivate their employees to positively contribute to their organization’s success