1. In 2020, Americans spent a new record of $103.6 billion on their pets. From cat groomers and massage therapists to organic food, pet parents are constantly looking for new ways to enrich the lives of their cats.
2. It’s estimated there are over 95 million pet cats in the United States.
3. 76% of Millennials identify as pet parents - 35% of them have cats. A new study shows that 49% of those survey find joy in pampering their pets, and 43% report that they think of their pets like their kids.
4. Publicity hooks include the positive physical, mental and emotional health impacts of increasing enrichment into the lives of domestic cats.
5. Sassafras offers a compelling voice that brings together real experience with fun and humor readers can identify with.
6. Sassafras is an active cat writer for a variety of national magazines including Catster, and Cuteness.
7. Sassafras the 2020 winner of the Cat Writer Association National Muse award for magazine articles for her article “Tricks Are for Kitty” which was a featured cover story in Catster magazine.
8. Sassafras is an expert in dog tricks and canine enrichments. In addition to being the author of Tricks in The City and Chew This Journal, Sassafras is a Certified Trick Dog Instructor, and AKC Trick Title evaluator. Sassafras is a regular contributor to national dog magazines and publications including The American Kennel Club, Dogster, Cuteness, Modern Dog, Outward Hound, and BarkPost.
9. Sassafras has written pet advice and lifestyle articles for leading mainstream publications including Apartment Therapy, WIRED, and The New York Times.

Cat Care Strategies, Tips, and Secret Tricks ​

“This delightful book is great for cat parents of all ages and experience levels…I give it Four Paws Up” —Larissa Wohl, on-air pet rescue expert, producer, and host

#1 New Release in Cat Breeds

There are over 95 million pet cats in the United States, and most cat owners will tell you that they have the best cat, so why not prove it with this one-of-a-kind keepsake for cat lovers.

Claw This Journal. Following in the paw prints of Sassafras’s beloved dog keepsake, Chew This Journal, comes this creative cat care activity tracker.

Show some love for your emotional support cat. Many cat people incorporate their fur babies into their coping strategies for their emotional well-being, and since our cats do so much for us, it’s about time we support their emotional wellness too! Claw this Journal guides you on how to have fun and intentional time with your house companion.

The cat lover’s craft book. Skip the expensive cat furniture and cat carrier backpack, and instead opt to pamper your pet with exciting DIY cat care tricks like enrichment activities and cat crafts that are sure to keep even senior cats from indulging in too many cat naps!

Inside this cat care tracker you’ll find: 

• Crafts like cozy DIY cat beds, mouth-watering treats for cats, and a memory book of your pet’s milestones, silly moments, and adorable faces
• Brainbusters for your cats to ponder over such as cat puzzles, cardboard forts, and DIY cat toys
• Journaling pages to track your cat’s grooming, training, and activity progress

If you love pet training books like Chew This Journal, Who’s a Good Dog?, or Puppy Love, you’ll love Claw This Journal!