• Book launch and author appearance at PEN World Voices in NYC, LA Times Festival of Books, Book Expo America, and/or the Texas Book Festival
• Author tour across the US, targeting bookstore and university audiences fully sponsored by the Literature Translation Institute of Korea
• Promotion through the Korean Embassy's literature division
• Promotion on LibraryThing, Goodreads, Riffle, and other social reading websites
• Promotion on the publisher's website (deepvellum.org), Twitter feed (@deepvellum), and Facebook page (/deepvellum)
• Promotion in the publisher’s e-newsletter
• Promotion at the Texas Book Festival, Association of Writers and Writing Programs Conference, the American Literary Translators Association Conference, and Book Expo America
• Pitching for author appearances at book festivals around the US, such as Brooklyn Book Festival, Texas Book Festival (Austin), Litquake (San Francisco), Miami Book Fair International, PEN World Voices (NYC), Book Expo America (Chicago)
• Print publicity targeting literary journals and newspaper book sections, especially the Dallas Morning News
• Promotion on LibraryThing, Goodreads, Riffle, and other social reading websites
• Serial rights targeting Granta, Words Without Borders, Asymptote, The White Review; One Story, The Paris Review, Guernica, Tin House, McSweeney’s, the New Yorker, and others
• Publicity targeting The New Inquiry, The Millions, Full-Stop, The Nervous Breakdown, HTMLGIANT, Three Percent, The Literary Saloon, The Quarterly Conversation, and more
• Print and digital advertising in select literary journals and magazines and on their websites, such as Granta, The Rumpus, The White Review, A Public Space, Little Star, The Coffin Factory, Vol. 1 Brooklyn, Electric Literature, Music & Literature, Entropy, Asymptote, Words Without Borders, World Literature Today and others

Blood Sisters tells the story of Jeong Yeoul, a young Korean college student in the 1980's, when the memory of President Chun Doohwan's violent suppression of student demonstrations against martial law was still fresh. Yideum captures with raw honesty the sense of dread felt by many Korean women during this time as Jeong struggles in a swirl of misguided desires and hopelessness against a society distorted by competing ideologies, sexual violence, and cultural conservatism. Facing this helplessness, her impulse is to escape into the world of art. Blood Sisters is a vivid, powerful portrayal of a woman’s efforts to live an authentic life in the face of injustice.