Focus on connecting with C-class executives, emerging leaders, and all men and women entrepreneurs ages 25-55
Submit to major industry reviewers, including Publisher’s Weekly and Foreword Reviews
Speak nationally at business meetings and conferences
Engage with audience via YEN Push App
Post regularly to LinkedIn (4.5K+ followers)
7 Ways to Lead shares common sense and easy to use insight to enhance personal leadership and effective leadership skills.
The number one complaint from many companies is, “Our leaders don’t know how to lead!”. Why would they? Most people are promoted because they did one thing really well or outlasted their “addicted to average” co-workers/teammates not because they knew how to lead. Andre Young’s favorite example is, “You sold a million dollars worth of product… You are now the Sales Manager”. They haven’t proved they can manage or lead anyone; they’ve only proven they can sell a million dollars worth of product… their way.
Work/Life Harmony is more important now than it’s ever been. The notion of leaving home at the door before entering work and leaving work at the door when entering home is obsolete. The fact that cell phones are always accessible means significant others, relationships, and outside life now enter work with every employee… ALL DAY. So, when things are bad intimately, parentally, and socially it shows up at work with employees trying to do their job in between responding to ten pages of “Hate Texts”. In contrast, when that same employee returns home, their phone may continue to ring, ding, or chime with work emails, work texts, etc. If they respond, they’ve effectively communicated it’s okay to invade their time. If they don’t, it doesn’t erase the anxiety of not responding or knowing a pile of work is building up. There may not be a true balance between both realms, but 7 Ways to Lead helps leaders find and create harmony between the two.
