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From the publisher:

The textbook covers the most important aspects of trade entrepreneurship in the country's economic system. The textbook consists of two sections. The first section deals with the role of entrepreneurship and its peculiarities in the field of trade, conditions, factors and principles of development of trade entrepreneurship in Ukraine, ethical and social responsibility of trade entrepreneurship, state regulation of entrepreneurial activity and self-organisation of trade entrepreneurship, strategies of trade entrepreneurship, organisational and legal forms of trade entrepreneurship and the mechanism of formation of business entities.