Book The Internationalization of Small to Medium Enterprises: The Interstratos Project

Product code: 20076069

Book The Internationalization of Small to Medium Enterprises: The Interstratos Project

Product code: 20076069
Format
Book language
Publisher
Year of publication
About book

The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market.
It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.

Details
Number of pages
202
Published
1998
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