Online ad campaign will target Kelley's existing fanbase plus a mainstream YA audience

Maya Delaney's paw-print birthmark is the sign of what she truly is - a skin-walker. She can run faster, climb higher, and see better than nearly anyone else. Experiencing intense connections with the animals that roam the woods outside her home, Maya knows it's only a matter of time before she's able to Shift and become one of them. And she believes there may be others in her small town with surprising talents including local bad boy Rafe, with whom she shares a dangerous, powerful secret. Now, Maya and her friends have been forced to flee from their homes during a forest fire they suspect was deliberately set. After a terrifying helicopter crash, they find themselves stranded in the Vancouver Island wilderness with nothing but their extraordinary abilities to help them get back home. But can Maya really trust her friends? And can she learn how to control the frightening new gift she has discovered before it controls her?