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Sam Phillips is a visionary genius, a producer who single-handedly paved the way for the revolutionary Sun Records label in the mid-twentieth century. The music he created in a tiny Memphis studio with his charges - Elvis Presley, Ike Turner, Gaulin Wolfe, Jerry Lee Lewis, Johnny Cash and many others - turned the world upside down. Phillips popularised an exceptional fusion of black and white voices that drew on the vitality of the American folk music tradition while at the same time establishing, once and for all, a new musical future. This most thoroughly annotated biographical study is based on the author's direct acquaintance with the subject of the book, which lasted more than 25 years, as well as on extensive interviews with virtually all of the legendary Sun Records artists. Geralnick offers an impassioned and authentic portrait of an American nugget who has had an extraordinary impact on world culture.