• We will be targeting high profile media likely to pick up on a paperback release of Selected Poems, such as The New Yorker, New York Times, Poets and Writers, Bookforum and poetry review blogs like The Constant Reader, Bookslut, and New Pages. • Mary Ruefle has already achieved a high publicity profile for this title, with appearances on KCRW's Bookworm with Michael Silverblatt and popular lit blog HTMLGiant this fall. She will continue to tour in support of Selected Poems. • We have already had success with placing this title in academic settings, and will continue to market to our vast network of academics and creative writing programs, as Selected Poems is unquestionably suited for teaching. • We will be taking advantage of Mary's infinite connections with central figures in the poetry world -- in effect, enlisting an entire league of messengers to spread the word of this important collection.

"[Selected Poems] offers readers a chance to catch on to one of the most distinctive talents of our time, one of the few who can genuinely startle...Ruefle is clearly one of the best American poets writing, and her body of work is remarkable for its spiritual force, intelligence, stylistic virtuosity, and adventurousness."--Tony Hoagland of all things standing furthest from what is real, stand these trees shaking with dispensable joy ...Mary Ruefle is the winner of the 2011 William Carlos Williams Award and has authored ten collections of poetry; The Most of It, a book of prose; and A Little White Shadow, a collection of erasures. She teaches at Vermont College.