Book The Crowd: A Study of the Popular Mind

Real title: Психологія натовпу
Product code: 1488323

Book The Crowd: A Study of the Popular Mind

Real title: Психологія натовпу
Product code: 1488323
Format
The product is included in the following promotions:
Book language
Publisher
Year of publication
About book

This is an automatically translated description

The Psychology of Crowds by the famous French psychologist, sociologist, anthropologist and historian Gustave Le Bon (1841-1931) was published in 1895, but is still relevant today. It has become a branch of social psychology that studies the patterns of behaviour and activities of people in social groups.

It was Le Bon who first formulated the laws of behaviour of an organised crowd. We are talking about sudden social changes caused by the actions of large groups of people. The author tried to show the commonalities between the state of affairs and the regularities in the psychology of the masses. Religion as a way of influencing the masses, the impact of propaganda on the mood of the crowd, ways of instilling any ideas, even harmful and destructive ones, in the masses - these are just some of the brilliant and at the same time cynical insights of Gustave Le Bon. He foresaw the important role of the crowd in "our time" and described the methods of influencing it.

Details
Publisher
Number of pages
272
Delivery
Specify the delivery city To see exact delivery terms
Payment options
Online card payment (5% cashback)
Оплата карткою Національний кешбек (єПідтримка)
Reviews
0
0
Anastasiia
11 May 2026 y.
Класика, варто прочитати хоч раз
Варто читати всим, хто цікавиться темою публічних зв'язків, пропаганди та управління людьми. Хоч пройшло більше 100 років з моменту написання книги, багато ідей все ще актуальні і цікаво проводити паралелі з сучасним світом.
Do you have any questions? 0-800-335-425
Contact us
316 UAH