This is an automatically translated description

Sales are often presented not as a violent action towards the customer, who should be persuaded, «sell» to force to do something to which he is not at all willing.

Natomically, the author confirms that true longterm relationships in business are based only on good amicable relations, the ability to vibudovuvate the whole system of sales, and not on the ability to manipulate or impose or more to sell something at a particular moment.

The book is not the first to look at the sales process as a profound, mutually beneficial process between both parties, very similar to what we call «love'yu», which not only gives a better emotional return, but also makes your company effective in financial measures.

However, the book has a lyrical title, it looks at the whole practical techniques not only sales, but also in general organisation of business, which are successfully used by the best salespeople and managers and which you can easily use in their activities.

The book will be useful to everyone who is involved in the process of sales, including the heads of companies, which are starting and developing their business, as well as salespeople who plan to grow in the near future to the heads of the department.