• Promotion at key industry events, including OLA, ALA, NCTE, Winter Institute
• Social media outreach across all platforms
• Cross-promotion on Robert Munsch social media accounts, @RobertMunschOfficial
• Consumer contesting and promotion in Annick's general and teacher-librarian newsletters, and on Annick's social media accounts

Beloved Robert Munsch stories with text adapted for beginner readers, including a note from the author, reading tips, and reading activities.

Moira’s afraid her parents might get upset if they find out she invited the whole school to her birthday party . . . so she just doesn’t tell them. The big day arrives, and grades 1, 2, 3, 4, 5, 6, aaaaand kindergarten all come knocking down her door. Before long, the house is a total disaster and Moira’s parents are going crazy trying to figure out how to get enough pizzas and birthday cake to feed everyone. Just leave it to Moira—she’ll figure it all out, and even get the house cleaned up in the process!

This high-interest and fun story is easily relatable for all kids: trying to pick who you invite to your birthday party is tricky for kids of any age!