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The key to scaling a business is not talent or strategy, but an entrepreneurial mindset that can (and should) be developed. This is the belief of Reid Hoffman, one of the most successful entrepreneurs in Silicon Valley, founder of LinkedIn and host of the Masters of Scale podcast, on which this book is based.
The book includes interviews with leaders of iconic companies including Apple, Nike, Netflix, Spotify, Starbucks, Google, Instagram, and Microsoft, as well as with entrepreneurs who are just starting out but have already made a name for themselves with bold startups like 23andMe, TaskRabbit, Black List, and Walker & Co. Adding to this his own experience as a founder and investor, Reid Hoffman creates a unique guide that will inspire you to rethink your own business.
Through engaging storytelling and insightful analysis, Masters of Scale debunks the most common business myths and shares the surprising truths that can help you create a unique product that makes the world a better place.
Author: Pavlo Bukovsky
Duration: 10:23:00