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We are witnessing an active transformation of society and global changes in interpersonal cultural relations. This undoubtedly affects corporate communications. Further changes are inevitable! Therefore, it is better to be the author of positive changes in marketing, a thought leader in your industry, study and implement new solutions to continue to have a stable position in your category.
This book is written for active creators of their future, it inspires the formation of different thinking, new models of interaction in teams, flexible environmental transformation and development. The book contains world-class trends and ideas, some of which have already been adapted to the business community.
The author discusses the most advanced concepts, technologies and cases, provides comments from colleagues and opinion leaders on a wide range of topics, talks about the projects of the winners and participants of the Best Corporate Media of Ukraine competition, describes metaphors of mindfulness and meditation practices that will improve the quality of life and increase the efficiency of decision-making in business.