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“Creativity in Management” — is one of the first works in Ukraine to reveal creativity as a mechanism for managing an organisation, business and staff. The manual highlights the essence of creativity, its nature, reveals the impact of creativity on management decision-making, staff training and development, and the activities of managers. Creativity is defined as a key competence of an organisation that directly affects its competitiveness. The recommendations on diagnosing and assessing creativity, overcoming barriers to the development of creativity at the level of the individual and the organisation will be useful to anyone interested in management issues
. The book will also be useful to scholars and practicing managers.